Now we know that cancer is not only deadly but causes a huge economic loss both in terms
of life years lost and in terms of the costs of treatment. It’s been estimated that about
$895 billion dollars represent a loss due to cancer. And when we consider the fact that
cost of reducing exposure to key risk factors like smoking, drinking, and poor diet costs
only $1.8 billion dollars, there is absolutely no reason why we should not invest more in
prevention rather than suffer the huge economic and health consequences of cancer that’s not
been prevented. We know cost effective solutions exist. By reducing smoking, by reducing immoderate
consumption of alcohol, and by promoting healthy diets we can prevent one in three cancer cases

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